Cricket Moncton

Punch Designed the Brand Identity for the first ever cricket association in the City. The whole concept was derived around the iconic visual of the 3 stumps (part of the game equipment) that represented many different things. The 3 stumps also stand for the 3 cities, Moncton, Dieppe, and the Town of Riverview that are together the Greater Moncton region.

Cricket is… the second biggest sport in the world. There [are] 3.5 billion fans of cricket, second to soccer which has 4.5 billion fans, all over the world. So providing that opportunity to the newcomers and for them to [play] the sport that they love is a great opportunity for them.  

– Nick Badyal, President 2018

Three teams were created, each had their own identity for a winter championship which proved that the player were healthy and fit for the summer season ahead. The team went on to win the Province wide outdoor cricket championship in the very first attempt, a feat so rare in the sporting world.

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